Luciano Drehmer is my go to designer. He's worked with Nike, Amazon, Valuelink and more and his work is key to the success of most of my best performing products like the Natrogix Bliss and Nirvana Essential Oils.
We talk about everything from how to recognize good design and the benefits of design on conversion, to how to hire and work with designers. We talk about brand books and stylescapes and why you need them, and the technique to copy, combine and transform.
Check out Luciano's site
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